SHOSHI YEGUDAYOV

Our Elegant Dance

Trendy, yet classic. Light but meticulous. Balanced with a twist. The Fall/Winter 2020 collection is a tribute to our women. Women who masterfully balance worlds of contrasts. Between tradition and fashion. Between strength and softness. Between sparkle and mature elegance. Between home and the big world.
 This is our elegant dance.

The inspiration for the collection I draw from two surprising exhibitions.

Tadao Cern created an art installation entirely of black balloons. The “Black Balloons” explore the contrast between the classic image of the balloon – liberated, colorful, and aimlessly floating – and the geometric, black, and calculated structure.

On the other hand, Federico Piccirillo seeks to blend music with visuals. The lightness of delicate, pink balloons – representing sounds – stands in stark contrast to the absolute and contemporary stability of a heavy black piano.

It’s an art that manages to evoke in me the pleasant tension between well-balanced contrasts. A delicate and sophisticated dance, so present in our feminine lives. I returned to the studio and began sketching dresses.

 

And this is our elegant dance.

 

Credits:

 

Tadao Cern’s “Black Balloons” art installation

TADAOCERN Porfolio

 

Federico Piccirillo’s 3D design “Filling Spaces”

https://www.behance.net/gallery/47429375/Filling-Spaces

https://piccigraphicart.myportfolio.com/

 
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COLLECTIOS

A stunning collection of elegant evening dresses for the Summer 2026 Collection.
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A stunning selection of elegant, versatile evening dresses for every season.
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A special final opportunity to purchase dresses from previous collections at exclusive prices.
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Shoshi Yegudayov – Israel

Contact Information and Addresses for Our Flagship Stores in Israel

Shoshi Yegudayov- Global

You can find us around the world! Explore our curated selection of boutiques worldwide, showcasing our exquisite dresses.

We look forward to connecting with you on any of the following platforms.

Enjoy exceptional prices on dresses and selected pieces from previous collections.
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About

Meet Shoshi Yegudayov: Design, Fashion & Vision

History

Excellence in Craftsmanship Since 1992 – Join us on a journey through the history of our brand, from its founding to the remarkable milestones that have shaped its story.

SOUNDTRACK

Listen to the soundtrack that accompanied us throughout the creation of our new Summer Collection.

MAGAZINE

Discover our inspirations and enjoy an exclusive behind-the-scenes look at our photoshoots and creative process.